"The Main Thing is the Main Thing" represents the core focus of the Miami HEAT 2023-2024 City Edition uniform. I enjoyed being part of this creative process, highlighting the team’s excellence and identity in its purest form. HEAT Culture is gritty, straightforward, and widely recognized. I worked on the player intros and some interstitials, with the player intros being particularly challenging due to their integration with photography of a set. The final result is a minimalistic yet powerful animation style.
Creative Direction: Manuel Fabian
Animation Direction: Yoana Barciela
