For the 2023 - 2024 NBA Basketball Season, The Miami HEAT wanted to showcase their Association Jerseys and branding with a new, impactful style. Usually, the colors on the Jersey were used in the branding for the season, but it was the time to switch things around. I was very fortunate to create the player intros into the court, as well as interstitials and end tags to be used across multiple media. This was a collaborative team effort that took planning, research and development. The final look relies on nostalgia with a modern spin.
Creative Direction: Manuel Fabian
Animation Direction: Yoana Barciela